Our thoughts, opinions and rants...
Our thoughts and opinions on all things marketing, online, social and, well, everything else. If you like, read and share, if not please let us know.
Filtered page list thing...
It's a long one, but jam packed full with top tips, tricks & suggestions. If you're thinking newsletters - worth a read...
The High Street is dead…
An alternative perspective on the fall from grace of the great British High Street…
Recipe: Hot Lemon
Hot Lemon's very own hot lemon recipe - our pick-me-up of choice...
The Benefits of Hot Lemon
A question we are often asked - what are the benefits of Hot Lemon?
Our website design process
Hot lemon's website design process - how we do what we do. From objectives, research, through design & development to delivery...
Basics: The SEO Starter Guide - Part One
SEO doesn't have to be hard. Our starter guide gives you the basics for on page search engine optimisation
Email marketing - a presentation
A simple introduction as to why email marketing is still relevant and important...
Basics: Website Content
When developing your first website, it's a challenge to know what content you should have in your website and where it all should go
Basics: The Customer Proposition
A customer proposition is a clear and concise definition of what your business offers your customers.
Basics: The Marketing Plan
Hot Lemon's Basics series - Marketing Plan: Like everything else in the business world – planning and preparation is critical for success. Marketing is no different. Here, an introduction to the marketing planning process